Recently, I spoke with a friend about some health issues she is dealing with. Stress seems to be affecting her health, but she loves her new job and doesn’t consider it stressful. She thought it through and suddenly said, “well, it could be the speech I have to do in a few weeks. I’m not a speaker. I’m not good at it. I don’t like it. I’ll just push through it like I did the last one.” This was not a formal coaching session, but I took a coach approach to the conversation. While we talked she identified options and became relieved as a hope-filled plan emerged about how to handle this stressful situation.
Stress happens when we are operating outside of our strengths. When it comes to creating a successful coaching business or ministry, it is 
important to be aware of our strengths and our personal resources so we can leverage them for success.
In addition to your coaching skills, the following are strengths or resources that can contribute to your success as a coaching business or ministry owner. Take a moment and consider what of the following are strengths you possess.
- Speaking
- Writing
- Traditional Networking
- Cultivating Relationships
- Social Media Savvy
- Teaching
- Selling
- Creativity
- Organizational Skills
- Business Skills
- Tech Skills
What of the above are the strengths you can leverage for success? Of the remaining, what is crucial to your business or ministry success? Of the remaining crucial activities, what are your options? You have options.
Yes, sometimes as you operate your coaching business or ministry, you must do things that are not in your wheelhouse. Hopefully that will be only up to 20% of your time. Last week, my friend Mary Verstraete of the Center for Coaching Excellence posted about personally functioning with convergence. The goal is “80 percent of who you are overlapping with 80 percent of what you do.” Click here to see her post Are You a Want-to-Be?
Otherwise, find creative solutions to deal with what you need to get done but you aren’t good at. Delegate. Hire someone. Barter. Let it go.
Are you trying to do something and you just need to let it go?
For example, if you’re not a speaker, you don’t have to make yourself into a speaker. Unless God has given you a specific directive to speak, consider the other ways to let people know about your coaching business or ministry.
What are you doing that you need to let go of?
You can’t do it all. You can’t be good at it all. Be aware of your strengths and intentionally leverage what you do best.